The Middle East, Turkey & Africa Google News Initiative Innovation Challenge

Eligible Projects

All ideas are welcome but GNI requires all projects to have clear indicators showing the impact of the project from a user perspective and/or from a business perspective (eg: audience indicators, business plan when relevant). Successful projects will also need to be delivered within one year.

We encourage innovative projects – focused on but not limited to – the areas below:

• Business Models
• Distribution
• Interface
• Social
• Workflow

Projects can be experimental but must be measurable with well-defined goals. We encourage applicants to clearly underline the opportunities of the project by providing clear key performance indicators (KPIs). KPIs should have a significant digital component.

Projects will be evaluated against five main criteria:

1. Impact on the news ecosystem: Projects should demonstrate potential for significant positive impact on the creation of new revenue streams and/or change the way people consume digital news.
2. Innovation: Preferred projects will be innovative (use of technology, business model, new reader engagement approaches etc) and be transformative for the applicant and for users.
3. Feasibility: Projects should demonstrate clear indicators and metrics, or even a business plan when relevant, and set out key risks and mitigation steps.
4. Inspiration: How can the project help news organizations learn from each other? Willingness to share knowledge, open source code or/and to contribute to the improvement of the ecosystem overall.
5. Diversity: Preferred projects will be able to demonstrate their self-defined commitment to Diversity, Equity and Inclusion whether that is within their audience, organisation or content. Google is committed to Diversity, Equity and Inclusion and works to support companies/projects which are inline with such values.

Project Funding

Google will fund up to $150,000 for selected projects. Special discretion on the total project cap may be considered by The Jury depending on the scale and impact of a very large collaborative effort. Google will finance up to 70% of the overall costs of the selected projects. The remaining self-funded costs can be operational costs. Eligible expenses include personnel costs, engineering costs and the purchase or licensing of any equipment, tools, hardware, software and other assets or materials needed for the project as well as marketing expenses (capped to 20% of the total amount requested). Editorial expenses are not part of the eligible costs and will not be covered. Funding may not be spent on general and overhead costs.

Please, find more information and apply here.