NEWS – Media Literacy

• Eligibility Criteria
  To be eligible for the Media Literacy programme, applicants must:
  – Be legal entities (public or private bodies);
  – Be established in one of the eligible countries, i.e.;
  – Creative Europe Participating Countries:
  – EU Member States (including overseas countries and territories (OCTs))
  – Non-EU countries: Listed EEA countries and countries associated to the Creative Europe Programme.
• Type of Funding: Programmatic
• Target Region: Europe; Armenia; Tunisia
• Application Language: English

The European Commission is  is requesting proposals in the field of the NEWS – Media Literacy under the Creative Europe Programme.

Objectives

• To safeguard, develop and promote European cultural and linguistic diversity and heritage;
• To increase the competitiveness and the economic potential of the cultural and creative sectors, in particular the audiovisual sector.

Goals

Cross Sectoral Strand: Promoting policy cooperation and innovative actions supporting all strands of the Programme, promoting a diverse, independent and pluralistic media environment, and media literacy, thereby fostering freedom of artistic expression, intercultural dialogue and social inclusion.

Focus Areas

• Activities building on, sharing and scaling up best practices from innovative media literacy projects that take into account a changing media ecosystem, especially by crossing cultural, country or linguistic borders and strengthening collaboration between different regions of Europe.
• Developing innovative, interactive online toolkits to provide solutions to existing and future challenges in the online environment, including disinformation.
• Developing materials and toolkits to enable citizens to develop a critical approach to the media, and to recognise and appropriately react to disinformation.
• Develop media literacy practices adapted to the changing media environment including manipulative techniques and AI-based media production.

Eligible Activities

• Creation and/or distribution of multilingual and/or multicultural material, including interactive content to improve the digital capacities of citizens and their understanding of the media landscape and their resilience against disinformation.
• Development of materials for citizens and trainers targeting all or any age and societal groups.
• Development of innovative media literacy solutions fit for the future media landscape (the project can include prototypes, but not focus exclusively on IT development).
• Training activities for citizens and educators, including sharing of best practices across linguistic, state and cultural borders.
• Organisation of public events and/or workshops to raise awareness and share best practices.
  Community-led activities to tailor and make accessible the above-mentioned tools and materials.

Funding Information

• The estimated available call budget is EUR 2,570,000.
• Projects should not normally exceed 24 months.
• Extensions are possible, if duly justified and through an amendment.

See here to learn more and apply.

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